About Us


Sara J is privately held company owned by Ima Abdullah and Sara Jamaludin, the in house designers. Sara J is a high end fashion label that specialises in couture, luxury wear and ready-to-wear for women, men and also kids. Sara J caters for those who would go for bold and sophisticated look. Made headlines through Manila Fashion Week (2014), Jakarta Fashion Week (2016) and also latest New York Fashion Week (2017). Sara J aims to achieve greater success in the future, to be one of the biggest fashion house internationally.


Sara Jamaludin

Known for her elegant yet appealing designs, Sara J majored in Fashion Design and launched her boutique in the heart of Kuala Lumpur back in 2015. Sara J started focusing on Muslimah wear as she took from her mother footsteps. She then expanded her talents in Bridal Wear, Ready-To-Wear, Resort Wear to Office Wear. She also produces designs for demi-couture dresses.

Her achievements throughout the years were showcased in fashion shows both in Malaysia and internationally. Sara J has been to various shows suchs as Design Global Phillipines Trade Expo 2014, Malaysia Fashion Week 2015, Putrajaya International Arts & Culture Festival 2015, National Craft Day 2015, MUFFEST Jakarta 2016 and Couture New York Fashion Week 2017.

Mission and Vision


- Compete with local and international prices

- Signature design based on local culture 

- An efficient team and excellent customer care

- Produce high and international quality products

- Made from the best and rare fabric

- One of the fastest selling product online.


- To stand tall amongst the biggest fashion power houses

- Penetrate global market with our local cultural based designs

- To be big a big fashion house producer and manufacturer

- To produce our own fabrics

- To be billion dollars fashion company

- To work with Hollywood celebrities


1. Piala Seri Endon, Seri Pacific - November 2013

2. Wanita Hari Ini, TV3 - 2013- 2015

3. Nasi Lemak Kopi O, TV9 - 2017

4. Manilla, Philippines - September 2014

5. Piicuf, Putrajaya - November 2014

6. Hari Kraftangan Kebangsaan (HKK),

   Pusat Kraftangan Negara - March 2015 

7. Hari pengguna (KPDNKK), Dataran Merdeka - October 2015

8. Malaysia Fashion Week (MFW), Matrade - November 2015

9. Malaysia International Islamic Lifestyle 2017